Cinema has re-emerged globally as one of the most trusted and high-impact advertising environments. In a world of fragmented attention and ad-skipping behavior, cinema offers something increasingly rare: a captive, relaxed, and fully attentive audience in a premium, distraction-free setting. Moviegoing remains a key part of Gulf lifestyle, drawing both nationals and expatriates, and giving marketers a channel where recall, emotional connection, and message retention consistently outperform all other media.
ELAN Media exclusively operates 104 state-of-the-art screens across 9 Novo Cinemas locations in Qatar, including IMAX, MX4D, 7-Star VIP, Majlis, and premium large-format screens: reaching more than 1.5 million cinemagoers annually. These venues attract affluent, experience-driven audiences who value high-quality entertainment and premium environments.
Marketers can activate through a full suite of on-screen formats, from high-impact pre-show ads to genre-targeted packages like Follow the Movie, exclusive takeovers like Follow the Screen, and premium placements across IMAX and 7-Star theatres. Beyond the screen, brands can extend their presence through digital foyer screens, promotional booths, product displays, F&B branding, ticket branding, lightboxes, and seat-back integrations.
With its premium audience, emotional storytelling power, and multi-touchpoint advertising ecosystem, cinema is the ideal platform for brand building, product launches, retail conversion, and high-impact campaigns that need to cut through the noise and leave a lasting impression.
Cinema’s on-screen formats deliver unmatched storytelling power, combining giant screens, immersive sound, and a distraction-free environment. With packages like Follow the Movie, which aligns your brand with major film releases, and Follow the Screen, our full-network takeover option, advertisers can achieve targeted impact or total dominance assuring their message stands out and stays remembered.
Align your campaign with a specific major movie release to reach target audience segments.
Choose from:
• Hollywood Blockbusters
• Arabic Films
• Bollywood Hits
• Kids & Family Movies
Ideal for brands wanting genre-specific targeting and high engagement.
Your ad runs on every ELAN Media cinema screen across all 9 locations.
Perfect for:
• Product launches
• National campaigns
• High-impact promotions
This is the strongest way to achieve maximum reach and dominance.
From the moment moviegoers enter the cinema until the final credits roll, your brand has multiple touchpoints to make a lasting impression. ELAN Media’s off-screen network offers high-visibility opportunities through LED and LCD foyer screens, promotional booths, F&B branding, ticket branding, seatback placements, and illuminated lightboxes—ensuring your message is seen at every stage of the moviegoing journey. These formats create sustained exposure, enhance engagement, and help brands build deeper connections with audiences beyond the big screen.
Enhance your presence with high-impact branding across multiple consumer touchpoints, including popcorn tubs, seatbacks, ticket sleeves, escalators, and elevators. These formats deliver repeated exposure and natural brand integration throughout the cinema experience.
Showcase your product up close through promotional booths and car displays positioned in high-traffic lobby areas. Ideal for sampling, demonstrations, launches, or immersive activations that engage audiences before and after every screening.
A curated network of digital screens and illuminated lightboxes placed at key points throughout the cinema lobby. These dynamic formats offer continuous visibility and extended reach as audiences move through the space.
19 Screens
2422 Seats
COOL – EDGE – 7-STAR – MAJLIS – MX4D – IMAX – KIDZ – 3D – BOWLING
10 Screens
1466 Seats
COOL – EDGE – 7-STAR – IMAX – 3D
6 Screens
698 Seats
COOL – EDGE – 7-STAR – 3D
5 Screens
515 Seats
COOL – EDGE – 7-STAR – 3D
9 Screens
711 Seats
COOL – EDGE – 7-STAR – 3D
9 Screens
747 Seats
COOL – EDGE – 7-STAR – MAJLIS – 3D
18 Screens
1489 Seats
COOL – EDGE –7 STAR – MAJLIS – MX4D – KIDZ – 3D
18 Screens
1220 Seats
COOL – EDGE – 7-STAR – KIDZ – 4DX – 3D – SIGNATURE – BOWLING
10 Screens
1093 Seats
COOL – EDGE – 7-STAR – 3D
